About Erin
Erin Corbin Meszaros serves as the Chief Marketing Officer where she is an integral part of the implementation of the Firm’s marketing strategies, public relations efforts, advertising and client relations programs.
As part of the firm’s overall development plan, Ms. Meszaros provides individual attorney business development coaching which helps integrate and align their initiatives with that of the firm’s. She also provides guidance and support at the practice group and firm-wide levels to ensure the firm’s strategic goals are being met.
A few of Ms. Meszaros’ prior law firm successes include implementing and executing a business development program, initiating and completing a re-branding campaign, conducting an in-depth client relations coaching program for partners and creating a unique CRM database course which effectively increased firm-wide usage.
In addition, Ms. Meszaros’ previous projects include broadcasting a live, national mock trial demonstration on electronic signatures, creating an email and “drip” marketing campaign and implementing various professional development training courses.
Ms. Meszaros joined Burr & Forman from Powell Goldstein LLP. Prior to joining the legal marketing industry, Ms. Meszaros managed the development of a 166 unit condominium complex in Pigeon Forge, Tennessee.
Ms. Meszaros was honored by Atlanta Woman magazine as a 2008 Top 25 Professional Women to Watch. Additionally, Ms. Meszaros and her team have received several accolades for business development and public relations initiatives including 1st place for Business Development Initiative by the Southeast LMA Chapter, 2nd place for InterAction Implementation by LMA International and honorable mention for electronic client newsletters by PR News Legal PR. In 2009, Erin’s marketing team was a SELMA Awards Runner Up in the category of Business Development Initiative. At the 2010 LMA Your Honor Awards, Erin and her team won 3rd Place for “Burr University”, a practice development project for the firm.
Publications and Articles
“Ask the Authorities”, Strategies, Contributor, September 2010 “Less Rain, ‘More Makers’”, ALM, Contributor, August 2010 “Demand-Side Q&A,” TechLINKS, Interview, April 2008
Speaking Engagements
“Marketing & Business Development: Whose Job Is It?,” ALA Conference & Exposition, Charlotte, NC, November 4, 2011 “Strategic Marketing in the Modern Law Firm 2.0,” Ark Group/Managing Partner’s Forum, New York, NY, September 21, 2011 “Maximizing Revenue for Laterals,” LMA - Atlanta Chapter, Atlanta, GA, May 19, 2011 “Overcoming Setbacks & Learning Valuable Lessons,” Womens Leadership Forum, Atlanta, GA, May 6, 2011 LMA Master Marketers’ Roundtable (Webinar) April 28, 2011 LMA Annual Conference, CMO Panel, Orlando, FL, April 5, 2011 LexisNexis Customer Panel, Orlando, FL, Feb 10, 2011 Law Office Management Panel Discussion, University of Alabama School of Law, October 2010 “Tilt the Playing Field”, Atlanta Business Radio, Interview, August 2010 “Game Changing Client Service Strategies”, Wicker Park Group Symposium, Panel, July 2010 “Marketing, Whose Job Is It Anyway?” The Association of Legal Administrators Retreat, Nashville, TN, February, 2010 Real Challenges, Real Solutions: Real World Examples, Wicker Park Group Client Relations Symposium, July 2009 “Marketing, Whose Job is it Anyway?” The Association of Legal Administrators, Atlanta Chapter, May, 2009 “Client Interviews,” LMA International Conference, March 2009 “Marketing - Leveraging Your Relationships and
Resources to Maximize Your Return,” Georgia
Association of Women Lawyers Leadership
Academy, February 2008 “Citygroups Presentation,” LMA Leadership
Conference, January 2008 “Roundtable Discussion: Lessons from Two CMO’s:
How to Create a Marketing and Business
Development Department that is Recognized as a
Vital, Strategic Change Agent at Your Firm!”
Birmingham City Group of the Southeastern Chapter
of LMA, October 2007 “How to Measure Client Satisfaction,” Georgia
Defense Lawyers Association Annual Meeting, June
2007 “Developing and Implementing Effective Practice
Group Business Plans,” Practice Group Leadership
Forum, May 2007 “Developing and Sustaining a Marketing Culture,”
Association for Accounting Marketing Monthly
Meeting, September 2006 “Developing and Implementing Effective Practice
Group Marketing and Business Plans,” Strategic
Marketing for the Modern Law Firm Conference,
September 2006 “Developing and Implementing Effective Practice
Group Business Plans,” Practice Group Leadership
Forum, May 2006
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Education
B.S. in Business Administration, Ball State University, 1992 Paralegal Certificate, American Institute for Paralegal Studies
Memberships
- Legal Marketing Association, Governance committee, Member; 2010
- Legal Marketing Association, City Group Committee, Co-chair; 2008
- Legal Marketing Association, Chapter President; Committee Chair, 2007-2008
- National Association for Professional Women, Member, Present
- Southeast Legal Marketing Association, President, 2006-2007
- Southeast Legal Marketing Association, President-elect, 2005-2006
- Southeast Legal Marketing Association, Vice-President and Conference Chair, 2005
- Insurance Media Association, Member
- Georgia Real Estate Association, Member
- Atlanta Real Estate Association, Member
Licenses
- Georgia Real Estate License
- Tennessee Real Estate License
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