Next Steps in Product Evolution
What happens when you have an innovative idea? How do you protect the idea? How do you pay for it? How do you develop it? How do you get it on a shelf for customers to buy? Next Steps in Product Evolution will address these and other points necessary to develop a product. An intellectual property attorney, a commercial banker, a 3-D designer, and a marketing expert will all provide insights into how to take a product from conception to sales and the critical points at each step of your product’s life.
Douglas L. Lineberry, Partner, Burr Forman McNair
Daniel Fanning, Founder, Precision 3D
Ransom L. Bryan, Relationship Banker, Bank of Travelers Rest
Chad Rucker, Executive Creative Director, Jackson Marketing Group
Presentation is from 3:00 - 4:30 pm. Casual reception to follow.